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Travis Hilton appointed as General Manager

EAU CLAIRE, WI - Rock Falls Raceway proudly announces the appointment of Travis Hilton as the General Manager, effective immediately. With a career of managing motorsports facilities, Hilton brings a wealth of expertise and leadership to the facility.


As a seasoned professional in motorsports, Hilton brings experience and knowledge from all perspectives. A former bracket and NHRA racer, Hilton started working at tracks when he was 11 years old before becoming the Track Manager at Woodburn Dragstrip in 2012. Then, in 2015, NHRA offered a position working full time in one of their Regional Offices in Kansas City. After tiring of the corporate structure, Hilton moved on to working as the Track Manager at Heartland Motorsports Park in Topeka, KS. in 2020. While in the Midwest, a relationship with CTech Manufacturing owner Jim Greenheck formed, and now a great opportunity brings Hilton to Rock Falls Raceway.


"We are delighted to welcome Travis Hilton to our team as the General Manager," said Greenheck, owner of Rock Falls Raceway. "His exceptional leadership and proven track record in motorsports makes him a valuable addition to the Rock. We are confident that Travis Hilton's vision and expertise will drive our business to new heights."


In this role, Travis Hilton will oversee all facets of Rock Falls Raceway, with a key focus on improving racer and spectator relationships and experience. Improving existing events and bringing in new attractions will play a pivotal role in Rock Falls Raceway's continued growth and success.


"I am honored to join Rock Falls Raceway and be part of a team known for its commitment to motorsports," said Hilton. "I look forward to collaborating with the talented individuals here to continue improving the facility, and create an environment that all are welcome. Being in motorsports is all I have ever known, the only job I’ve ever had, and the only place I want to be!"

Anyone with questions about events in the 2024 season and beyond are welcome to reach out to Hilton at


Please join us in welcoming Travis Hilton as the General Manager of Rock Falls Raceway!


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